Getting started with Nalza

Start your trial

Every plan starts with a 10-day free trial. A card is required to start it, and nothing is charged until the trial ends. Cancel before day 10 and you pay nothing.

Create an account, choose a plan, and add your card. Your card is held by Stripe; Nalza never sees or stores the full number.

Add your site

Setup walks you through a few short steps. Each one makes the score more complete, and you can come back to any of them later from Settings.

1. Add your domain and the city or market you sell in, so rankings and AI answers are checked where your customers are.
2. Confirm the business profile Nalza reads from your own pages: what you sell, who for, and where.
3. Pick the competitors you want to be measured against. Nalza suggests the ones that actually rank against you.
4. Let Nalza crawl your site. It reads every page it can reach and checks technical health, on-page content, structured data and AI readiness.
5. Connect Google Search Console, Analytics 4 and your Google Business Profile, if you have them.

Do your first Move

When the crawl finishes you get your Nalza Score and a list of Moves, ranked by what each should do for your score. Open the top one, read the drafted change, and approve it.

If your site runs on WordPress, install the Nalza connector so approved changes are applied for you. On any other platform, every Move lists the exact value and where it goes, so you can make the change yourself and mark it done.