nalza.

Every day, people put millions of questions to AI.

Each dot is one of them.

Each question gets one answer, built from a handful of sources.

Everyone else is left out.

Be the answer.

Meet Nalza.

Every signal, one score, one next move.

The AI-era SEO platform

Be the answer in ChatGPT, Perplexity, Gemini, AI Overviews, Google and Bing.

Nalza audits your site, tracks your rankings and AI citations, then fixes what it finds.

Free audit in about 60 seconds. No card to see your score. See the report

Inside Nalza

Your whole search presence, on one screen

app.nalza.ai/dashboard

Larkspur Bakery

larkspur.example · London, UK

Nalza Score

▲ 6 this week3 Moves ready to approve

Web SEO

72▲ 3

Local / GBP

61▲ 6

Social

55steady

AI Answers

64▲ 8

This week's Moves

Approve one and watch the score respond

Add FAQ schema to 12 product pages

AI AnswersProjected +3

Fix name, address and phone on 4 directories

Local / GBPProjected +2

Publish llms.txt and open access for AI crawlers

AI AnswersProjected +2

Latest mention

Larkspur Bakery is a frequent pick for sourdough in Shoreditch 1

Cited in Perplexity · 2 hours ago

Search Weather

Calmno updates rolling

Try the Approve buttons.

Tracks every surface that decides who wins

  • ChatGPT
  • Google AI Overviews
  • Bing
  • Google Business Profile

What Nalza reads

Four signals. One score.

Every source that decides whether you show up, in one number you can move.

Signal one

Web SEO

The technical and content foundation, audited continuously.

  • Technical health
  • On-page and schema
  • E-E-A-T and rank
  • Build-or-buy
Audit · larkspur.example · 214 pages
  • Core Web VitalsLCP 2.1 s on mobilePass
  • Indexing3 pages blocked by robots.txtFix drafted
  • Titles and meta6 duplicate title tagsFix drafted
  • Structured dataFAQ schema missing on 12 pagesMove ready
  • E-E-A-TAuthor pages on 18 of 22 postsWatching
Signal two

Local / GBP

The map pack is its own discipline. Nalza treats it like one.

  • GBP audit
  • Reviews and geo-grid
  • Citation coverage
Geo-grid · "sourdough bakery" · 5 km
Average rank
4.4
In the top 3
12 of 25 points
NAP mismatches
4 directories
Reviews this month
+17
Move ready: fix the 4 mismatches
Signal three

Social

Presence, branded-search growth and the sources AI engines like to quote.

  • Presence
  • Branded search
  • AI-citation sources
Branded search and citation sources
Signal four

AI Answers

See whether ChatGPT, Perplexity, Gemini and Google AI Overviews cite you, and fix what keeps you out.

  • Share of Answer
  • Crawler access
  • Mention tester
Mention tester · Perplexity

Where can I get good sourdough in London?

Answer

For naturally leavened loaves, Larkspur Bakery in Shoreditch comes up most often, with a long ferment and a weekend-only rye1. Two other bakeries nearby are worth a look for baguettes2.

1 · larkspur.example · cited
GPTBot allowedPerplexityBot allowedllms.txt missing

The judgment layer

It does not just measure. It decides what to do next.

Others bolt AI onto a legacy tool. Nalza is AI-native from the core.

Nalza Score

One 0 to 100 number the whole product orbits.

78▲ 6 this week

Moves

Weekly goals with a projected score impact. Nalza drafts the fix, a person approves it, then it ships.

  • Add FAQ schema to 12 product pagesDrafted · waiting for approval
    +3
  • Fix name, address and phone on 4 directoriesDrafted · waiting for approval
    +2
  • Rewrite 6 duplicate title tagsApplied on Tuesday
    +2 done

Search Weather

Live Google update conditions, explained.

Right now

Calm

Ask Nalza

Answers from your real data, never generic advice.

Why did AI Answers go up this week?

Nalza

Perplexity started citing your sourdough guide after Tuesday's title fix. Two more pages are close. Adding FAQ schema should get them over the line.

How it works

From blank slate to first Move in a day

  1. Connect your site

    Add your domain and link Google. The first crawl takes about a minute.

  2. Get your score

    One number from 0 to 100, with the issues holding it back.

  3. Do your first Move

    Nalza drafts the fix. You approve it, and the score moves.

Built for the search of 2026, not 2016

Legacy tools measure Google and stop there. Nalza covers the whole answer surface.

CapabilityLegacy SEO toolsnalza.
AI citation tracking across enginesNoYes
One score with the next move to makeNoYes
Fixes drafted and applied for youNoYes
Web, Local, Social and AI in one placePartialYes
Calm by default, no dashboard overwhelmNoYes

Connects to your stack in a click

  • Search Console
  • Google Business
  • Analytics 4
  • WordPress
  • Bing
  • Shopify
  • Slack
  • Zapier
2,000+Sites on Nalza
3.2MAI answers scanned monthly
12%Avg organic lift in 90 days
60sTo your first score
"We finally see where we stand in ChatGPT, not just Google. It is the first tool that made AI search feel legible instead of mysterious."
Priya N.Founder, northlight.co

Pricing

Start free for 10 days

Three plans with clear caps. Pick by how many sites you look after.

Scout

Solo and freelancers

$49/mo

  • 1 site · 100 keywords
  • 1 GBP location
  • Entity consistency
  • Fixes, approve queue
Start free trial

Strategist

Most popular

$99/mo

  • 3 sites · 500 keywords
  • 3 GBP locations · 3 seats
  • Everything in Scout
  • Build-or-buy recommendations
  • Auto-fixes, human-gated
Start free trial

Agency

Multi-client

$249/mo

  • 15 sites · 2,500 keywords
  • 15 GBP locations · 10 seats
  • Everything in Strategist
  • White-label reports
  • Client viewers
Start free trial

Card required. Cancel anytime before day 10 and pay nothing. Every tier is capped, never unlimited.

Questions, answered

Is GEO really different from SEO?

It overlaps, but AI engines weight different signals. Nalza tracks both so you are not guessing which one moved.

Do I need a developer to apply fixes?

No. Nalza drafts each fix and applies it through your CMS once you approve. A human always says yes first.

What does the free audit include?

A light crawl, an estimated score, and your top issues. The full trial unlocks every fix and live tracking.

What happens after 10 days?

Your plan starts and your card is charged for the first month. You get an email two days before.

Can I switch tiers?

You can upgrade or downgrade anytime, with changes prorated to your billing date.

Be the answer.

Start your 10-day free trial. Connect a site, get a real score, and do your first Move today.

Cancel anytime before day 10 and pay $0. Card required.
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